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Execution Needs Strategy

Last time, we talked about the importance of doing good strategy before execution. This time, we’ll explore why that is. Execution alone is formless matter. It’s raw content. Pure execution. As such,...

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Strategy Needs Execution

Postmodern marketing breaks down traditional barriers, especially between the enterprise inside and customers outside. It also shows us how other traditional divisions can be eliminated. The...

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Strategic Execution in Marketing (Part 2)

4 Ways to Know When You’re Doing It Wrong (And How to Fix It). Strategic execution has long been discussed in the world of business strategy. In the marketing world, the same concept applies. In this...

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